OmegaMusic.co.uk has been successfully launched generating sales and repeat business. It has also been fine tuned and tweaked to save time in administration tasks such as adding products and descriptions.
Multiple sizes of product images are generated automatically, negating the need to do this process manually which could take 10-15 minutes per product. With the number of products featured on the e-commerce store increasing to over 1000, this feature has saved many hours from an otherwise laborious task.
25% of all OmegaMusic.co.uk traffic is generated via Froogle and Google AdWords. These methods reach very targeted visitors and have a higher sales conversion rate (the actual transition of a mouse click into a sale) than general search engine traffic. We specifically designed a Froogle explorer to query the product database and provide the information needed for Froogle in the correct format. To put this document together manually each time it is updated could take hours, so the result helps increase productivity.
View website: www.omegamusic.co.uk
